Lack of customer data is major obstacle in reaping rewards of AI

Home >> AI >> Lack of customer data is major obstacle in reaping rewards of AI

Research from customer engagement platform Twilio has found that businesses are making good progress on implementing artificial intelligence (AI) to help power customer interactions, but are finding both a lack of customer data, as well as transparency in how they’re using that data, to be significant challenges. Twilio’s fifth annual State of Customer Engagement Report… Read more »

The post Lack of customer data is major obstacle in reaping rewards of AI appeared first on Marketing Tech News.

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