Content chaos grows as marketers struggle with omnichannel demands

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Hyper personalisation and localisation may be the end goal for most brands, but an increasing number of marketers are scrambling to manage the complex content requirements needed to deliver a truly omnichannel marketing approach. This is one of the key findings from The State of CMS 2024 report, which has been published by content management system… Read more »

The post Content chaos grows as marketers struggle with omnichannel demands appeared first on Marketing Tech News.

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