It’s amazing how much junk mail we continue to receive, considering the cost and waste associated with each mailing that gets tossed into the recycle bin daily. In many cases, I get the same letter
from the same company about a dozen times. If I haven’t responded after the first five mailings, you’d think they might cease efforts. And, worse than junk mail are the evening phone calls from
telemarketers with non-relevant offers.
The original post is at MediaPost | MarketingTools: CRM