Research Briefing: The end of third-party cookies could be a win for ad tech vendors

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In this week’s Digiday+ Research Briefing, we examine how the end of third-party cookies could be a win for ad tech vendors, how publishers’ Q4 earnings paint a gloomy picture of 2023, and how sports media investments are rising in a fragmented media landscape, as seen in recent data from Digiday+ Research.

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The original post is at Marketing Archives – Digiday

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