Research Briefing: Meetings and dealmaking are top of mind for execs headed to Cannes

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In this edition of the Digiday+ Research Briefing, we examine how meetings and dealmaking are top of mind for ad industry professionals as they head to Cannes, how LinkedIn’s Wire Program may yield new ad revenue for publishers, and how OpenAI continues to sign content licensing and tech development deals with publishers, as seen in recent data from Digiday+ Research.

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The original post is at Marketing Archives – Digiday

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