Pitch deck: How X’s ‘real-time’ factor has become the star of its latest pitch to advertisers

X’s pitch to advertisers has been a wild ride since Elon Musk took the reins, but their latest pitch is starting to sound like déjà vu.

According to a recent pitch deck it has shared with advertisers, the social network is going back to its roots, pushing real-time conversations — and more importantly advertisers’ ability to target the ones they deem suitable. 

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The original post is at Marketing Archives – Digiday