Category: Personalised Marketing

January 11, 2024

Acxiom partners with MetaRouter to help brands overcome cookie deprecation
December 22, 2023

The future of marketing: 3 key trends set to transform the European landscape in 2024
December 20, 2023

63% of marketers lack a clear plan for cookieless personalisation
December 18, 2023

Capgemini’s CMO playbook for generative AI sees rapidly expanding ecosystem
December 13, 2023

51% of UK consumers admit to deliberately trying to withhold their personal information
December 12, 2023

Festive shoppers are 81% more likely to click on personalised content this year