Businesses pay more for online customers but see drop in conversions  

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As companies navigate a highly competitive landscape defined by rising customer expectations and the rapid evolution of AI-powered technologies, new data from Contentsquare’s 2025 Digital Experience Benchmarks released today suggests that turning traffic into conversions is a growing challenge across industries.   The report, which analysed 2024 online experience data, found brands spent 13.2% more on… Read more »

The post Businesses pay more for online customers but see drop in conversions   appeared first on Marketing Tech News.

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