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advertising
June 20, 2024
IRCODE’s adtech solution merges physical and digital advertising worlds
June 17, 2024
49% of consumers believe they can distinguish between traditional and AI ads on CTV
June 4, 2024
WACL, Snap, YouTube and Pinterest call for better representation of women in advertising
May 24, 2024
Brand discovery via social media overtakes search engines and TV ads
May 21, 2024
43% of Gen Z think ads in games ruin the experience
April 23, 2024
AI-powered ad platform OSSA launches in the UK to support small business growth
April 22, 2024
Performance only marketing experiencing ‘slow death’ as digital brand builders dominate
April 16, 2024
7 in 10 CTV users prefer streaming free, ad-supported TV
April 4, 2024
Crimtan and Fast Train Media partner to revolutionise travel advertising
March 12, 2024
Playable ads drive 20x more installs than banners
March 11, 2024
Pepsi MAX unveils giant CGI can on the Thames to celebrate new visual identity
March 8, 2024
Number of CMOs responsible for sales enablement has doubled over the past year
March 6, 2024
Vevo teams up with PubMatic to expand programmatic buying across its CTV network
February 29, 2024
3 Classic Copywriting Books You Need Now More than Ever
February 22, 2024
Influencers who fail to disclose ads are ‘tarnishing industry and brands’
February 20, 2024
Digital Marketing Institute launches AI in Digital Marketing course to plug AI skills gap
February 19, 2024
83% of publishers eye retail media investment
February 16, 2024
Advertising will not crumble as new tools are in the mix
February 13, 2024
Adform becomes the first global Demand Side Platform to join UN’s Science Based Targets initiative
February 1, 2024
Ad Signal partners with Perifery to reduce storage costs and carbon impact
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