Nearly a year after he left Netflix, ad industry veteran Peter Naylor is back as a board member at ad tech business Kochava.
Digiday caught up with Naylor to unpack why he’s stepping back into the fray with Kochava, what it signals about the state of ad tech and what it could mean for the industry’s second-tier players.
This conversation has been lightly edited for clarity.
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The original post is at Marketing Archives – Digiday
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