How to Leverage 1st Party Data: Simpals DMP Case

Data Management Platform by Admixer Technologies helps advertisers who operate globally to improve their marketing with precise audience targeting. In one of our previous articles, we have discussed how brands and agencies can benefit from 1st and 2nd-party data capabilities. Today, we’ll explore how DMP can leverage 1st party data to improve advertisers’ targeting capabilities […]

The post How to Leverage 1st Party Data: Simpals DMP Case appeared first on Admixer.Blog.

This article was originally published on https://blog.admixer.com

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