Category: data

December 3, 2024

70% of senior marketers support Google’s decision to retain third-party cookies on Chrome
November 6, 2024

Navigating marketing’s new frontier: AI meets data
October 15, 2024

Half of B2B marketers can’t reach their goals for this year
October 14, 2024

Mapp AI Chat tool simplifies data analysis for marketers
August 29, 2024

How to optimise your marketing strategy with data-driven insights
August 29, 2024

Scaling creativity with AI: Building smarter content through data-driven insights
August 14, 2024

Unrealistic technical demands and tech hinder marketers
August 14, 2024

Unrealistic technical demands and tech hinder marketers
August 7, 2024

60% of consumers believe their data is misused
June 4, 2024

Amperity redefines composability with the world’s first lakehouse CDP
April 10, 2024

Lack of customer data is major obstacle in reaping rewards of AI
February 8, 2024

Consumers trust banking sector the most with personal data
February 7, 2024

8 in 10 Americans concerned about online data privacy, but 48% trust zero-party data collection
January 11, 2024

Acxiom partners with MetaRouter to help brands overcome cookie deprecation
December 22, 2023

The future of marketing: 3 key trends set to transform the European landscape in 2024
December 13, 2023

51% of UK consumers admit to deliberately trying to withhold their personal information