Category: CMO

October 15, 2024

Half of B2B marketers can’t reach their goals for this year
October 9, 2024

53% of brands increase e-commerce spending for Amazon Prime Day
September 16, 2024

CMOs embracing GenAI despite knowledge gap
August 28, 2024

Channel 4 and Snapchat team up to provide immersive ways to engage with the Paris 2024 Paralympic Games
August 28, 2024

Channel 4 and Snapchat team up to provide immersive ways to engage with the Paris 2024 Paralympic Games
August 14, 2024

Unrealistic technical demands and tech hinder marketers
August 14, 2024

Unrealistic technical demands and tech hinder marketers
August 12, 2024

67% of consumers will have ‘marketing fatigue’ by November 2024
August 12, 2024

67% of consumers will have ‘marketing fatigue’ by November 2024
June 28, 2024

1 in 3 senior marketers get 1 hour or less a year to present results to the Board
June 19, 2024

WeArisma launches AI visual search technology to drive creativity in marketing strategies
May 31, 2024

Marketing budgets have dropped to 7.7% of overall company revenue in 2024
May 1, 2024

AnalyticsIQ launches predictive solution to unlock consumer marketing preferences
April 29, 2024

Will AI be your next marketing assistant?
April 12, 2024

British constumers want more than just rewards
April 10, 2024

Lack of customer data is major obstacle in reaping rewards of AI
March 22, 2024

Sprout Social launches mentorship network for marketers
March 8, 2024

Number of CMOs responsible for sales enablement has doubled over the past year
March 4, 2024

Two thirds of PR pros can’t prove their work helps their business or client
February 27, 2024

Majority of marketers say marketing goals and business objectives are misaligned