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Web 3.0 can repair the attention-driven digital economy

Doug Petkanics Contributor Share on Twitter Doug Petkanics is the CEO of Livepeer, an open video infrastructure for livestreaming. From imbalanced creator economics and poor security, to centralized control and disgruntled communities — Web 2.0’s flaws have been on full display these past couple of months. First, former Facebook product ...

5 takeaways from BuzzFeed’s SPAC deck

Digital media outfit BuzzFeed announced today that it will go public via a SPAC, or blank check company. BuzzFeed also disclosed that it will purchase Complex, another media company, for $300 million in cash and shares in BuzzFeed itself; the SPAC deal will help finance ...

Building customer-first relationships in a privacy-first world is critical

Travis Clinger Contributor Share on Twitter Travis Clinger is SVP, head of addressability and ecosystem at LiveRamp, a data connectivity platform safely moving data through the pipes connecting most every brand, tech platform, publisher and advertiser on the open internet. Jeff Nienaber Contributor Jeff Nienaber is senior director, global audience ...

We need universal digital ad transparency now

Laura Edelson Contributor Share on Twitter Laura Edelson is a PhD Candidate in Computer Science at NYU’s Tandon School of Engineering and is a team member on The Online Political Transparency Project. Erika Franklin Fowler Contributor Share on Twitter Erika Franklin Fowler is Professor of Government at Wesleyan University where she ...

Taipei-based TNL Media Group acquires adtech startup Ad2iction

Ad2iction’s team TNL Media Group, the Taipei-based media and journalism company, announced it has acquired mobile ad technology startup Ad2iction. In addition to digital advertising and data analytics, Ad2iction also operates verticals like Agent Movie, a film site, and its brands will remain independently run after ...

MediaLab acquires messaging app Kik, expanding its app portfolio

Popular messaging app Kik is, indeed, “here to stay” following an acquisition by the Los Angeles-based multimedia holding company, MediaLab. It echoes the same message from Kik’s chief executive Tim Livingston last week when he rebuffed earlier reports that the company would shut down amid ...

Acast introduces programmatic ads to its podcast platform

Acast says it’s time for podcasts to embrace programmatic advertising. With its publishing and monetization tools, Acast has already moved beyond the generally low-tech state of podcast advertising — think of how many podcasts still play the same outdated ads when you download old episodes — ...

An Online Publisher Argues For Its Continued Relevance

Brian Fitzgerald Contributor More posts by this contributor For Kids, TV Takes A Backseat To Gaming Private Marketplaces: The Death Knell For Publishers? Editor’s note: Brian Fitzgerald is the president and co-founder of Evolve Media. In the digital media landscape, independent publishers are akin to magazines; they both cater to ...