EC Ecommerce and D2C

To optimize for growth, study your down-funnel metrics

Jonathan Martinez Contributor Share on Twitter Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. More posts by this contributor How to run growth marketing during a recession What to look for when hiring a growth marketing agency You’ve ...

How e-commerce companies can brave the new retail environment

Simon Wu Contributor Share on Twitter Simon is a partner with Cathay Innovation, a global venture capital firm investing across North America, Europe, Asia and Africa. He focuses on software, fintech, digital health and consumer investments. More posts by this contributor Fintech’s growing role in the healthcare revolution From startups to ...

Use creative automation software to amp up your brand’s lower-funnel assets

Miha Mikek Contributor Share on Twitter Miha Mikek is the CEO and co-founder of creative automation company Celtra. With the holiday season around the corner, growth marketers are gearing up for their busiest time of the year. E-commerce brands are now leaning heavily on social sales and digital advertising, ...

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How e-commerce companies can brave the new retail environment

Use creative automation software to amp up your brand’s lower-funnel assets

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