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The AI content creation space is growing

A new scorecard and report from analyst firm AIContentGen analysed 20 AI-powered copywriting software solutions. The firm says there are now more than 50 vendors in the AI content space. Although the vendors have large social and community followings, AIContentGen cannot yet estimate the number ...

What has changed in B2B marketing in APAC beyond data and collaboration

B2B marketers in APAC should invest resources in digital skills and training, says Leandro Perez, Vice President, Asia Pacific Marketing, Salesforce, in this interview with MartechAsia. How has the pandemic changed B2B content marketing? The pandemic was an unprecedented period that saw many businesses adjusting and adapting ...